by DPadmin | Jun 28, 2017 |
Borden® Cheese Packaging Refresh DFA launched an initiative to revitalize the iconic Borden® Cheese brand. Through this brand refresh, of 120 SKUs, we developed a clean and holistic design system that better communicates the Borden® Cheese brand positioning, while...
by DPadmin | Jan 19, 2017 |
CORE18V 6.3 Ah Battery Platform Launch Bosch Power Tools NA wanted to create excitement and buy-in prior to the launch of their “Next Generation” battery platform. We developed the visual story, naming and identity for CORE18V. Built as part of the REVOLT...
by DPadmin | Jun 3, 2016 |
25 Years of Brand Stewardship For over 25 years Design Partners has been there helping the Leinenkugel’s Brewery grow from a regional brand to one of the fastest growing craft beers in the US. Fact: 9 out of 10 Shandy beers sold are brewed by the Leinenkugel Brewery....
by DPadmin | May 18, 2016 |
Monroe 100th Anniversary Founded in 1916, Monroe, a Tenneco brand, is respected throughout the automotive and commercial vehicle industries. Monroe Shocks and Struts has remained a leader within their product categories through an enduring commitment to innovation and...
by DPadmin | Mar 7, 2015 |
Brand Claim Messaging Bosch is a recognized leader in the power tool segment, noted for innovation, high quality, reliability and safety. The brand was looking for an overarching message that could be used to communicate their positioning as Specialists in...